Comparisons: email platforms side by side

Last updated 2026-09-25 · By Smart Pick Desk editors · How we check

These guides put two or three email platforms next to each other and compare them on the same terms: the same list size, the same billing mode, facts read on the same day from each company's own pricing page. Nothing on these pages comes from using the products; each guide says so in the line under its title.

If you are not sure which pair to read, start with the three-way guide. It points you to the right pair in its first screen.

Guides in this section

• How to choose an email marketing platform: Kit vs MailerLite vs beehiiv

  All three side by side: free plans, automations, branding and the first paid plan at four list sizes shared by all three sliders. Facts read 2026-09-20.

  Start here if you have not narrowed it down. It asks what you need first — a large free list, a free welcome email, or a publication with its own website — and sends you to the right pair.

• Kit vs MailerLite: where the free plans actually stop

  The free plan limits, the automation line that decides most of it, and what each one costs at 500 to 10,000 subscribers. Facts read 2026-09-20.

  Read this if the question is automation versus list size: one free plan holds far more people, the other can already send a welcome sequence.

• Kit vs beehiiv: the point where the cheaper one changes

  Two generous free plans built for different things, and the list size where the lower-priced paid plan swaps over. Facts read 2026-09-20.

  Read this if you are choosing between two large free plans and want to know at which list size the paid prices swap order.

Which comparison answers your question

Every comparison lists its sources with the date each page was read, says what we did not check, and keeps a change log at the bottom. How the facts are collected is described on How we check.